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Still in his twenties but already famous for his fiery orations and controversial autobiography, black abolitionist Frederick Douglass traveled to Great Britain in 1845 on an ... More
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The Undiscovered Consumer . . .and the Mistake of Universal Excellence What do customers really want? And how can companies best serve them? Fred Crawford and Ryan Mathews set ... More
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Fred Crawford provides the first examination of all parties and points of view embroiled in the controversy generated by Richard Aldington s 1955 biography of Lawrence of ... More
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The Undiscovered Consumer . . .and the Mistake of Universal Excellence What do customers really want? And how can companies best serve them? Fred Crawford and Ryan Mathews set ... More
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