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Your Call Is (Not That) Important to Us : Customer Service and What It Reveals About Our World and Our Lives by Emily Yellin

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  • ISBN-13: 9781416546894
  • Sales Rank: 48,775
  • Pub. Date: March 2009

Bring up the subject of customer service phone calls and the blood pressure of everyone within earshot rises exponentially. Otherwise calm, rational, and intelligent people go ...  More

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The Ultimate Question by Fred Reichheld, Fred Reichheld (Read by)

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  • ISBN-13: 9781929494958
  • Sales Rank: 117,383
  • Pub. Date: April 2006

One Question Can Determine Your Business’s Future. Do You Know the Answer? CEOs regularly announce ambitious growth targets, then fail to achieve them. The reason? Their ...  More

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Real People, Real Crises : An Inside Look at Corporate Crisis Communications by Steve Wilson, Luke Feck

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  • ISBN-13: 9781886939523
  • Sales Rank: 376,124
  • Pub. Date: October 2002

Real People, Real Crises takes readers behind the scenes to show how real men and women deal with the array of potential crises that impact organizations and corporations ...  More

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The 18 Immutable Laws of Corporate Reputation : Creating, Protecting, and Repairing Your Most Valuable Asset by Ronald J. Alsop, Ronald Alsop

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  • ISBN-13: 9780743236706
  • Sales Rank: 315,877
  • Pub. Date: March 2004

In fact what the The Wall Street Journal writer and editor offers is an 18-step program by which a corporation can create a good public image and maintain it even through ...  More

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The Death of a Thousand Cuts : Corporate Campaigns and the Attack on the Corporation by Jarol B. Manheim

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  • ISBN-13: 9780805838312
  • Sales Rank: 226,568
  • Pub. Date: November 2000

A corporate campaign is an organized assault on the reputation of a company that has offended some interest group. Although corporate campaigns often involve political, ...  More

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Art of Identity by Mark Rowden

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  • ISBN-13: 9780566086182
  • Pub. Date: December 2004

In this revised edition of The Art of Identity (2001), an authority on identity management discusses defining one's identity and integrating it into an organization's ...  More

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Can I Quote You on That? : A Practical Handbook for Company Executives Who Deal with the Media by William Essex

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  • ISBN-13: 9781897597897
  • Pub. Date: September 2006

Media contact is a fact of business life. And yet this is the only book on the market that focuses exclusively on getting the best out of contact with journalists. It's ...  More

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Cfc : Appreciative Inquiry by David L Cooperrider, Diana Kaplin Whitney, Diana Whitney

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  • ISBN-13: 9781583760444
  • Sales Rank: 376,267
  • Pub. Date: October 2000

  • List price: $9.95
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Communicating in A Crisis : A Guide for Management by Rene A. Henry

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  • ISBN-13: 9780967453521
  • Pub. Date: August 2008

  • Online price: $34.95
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    10.

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    Corporate Communications for Executives by Goodman, Michael B. Goodman, Michael B.

    Textbook Paperback - New Edition

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    • ISBN-13: 9780791437629
    • Sales Rank: 535,753
    • Pub. Date: June 1998

    Communication becomes more complex as businesses compete in a global environment. The complexity brought on by an explosion in the number of tools for communication - ...  More

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