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Paperback - Revised
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In a new, completely revised and updated edition of his 1999 classic 1001 Ideas to Create Retail Excitement , public relations and marketing guru Edgar Falk shows small, ... More
Hardcover
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How Today’s Shoppers Really Think, Behave, and Buy Breakthrough Insights for Creating High-Profit Retail Experiences! “ Inside the Mind of the Shopper is the ... More
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Hardcover
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If you own and operate a small retail business, this guide will give you a proven system for marketing your store, allowing you to compete with online merchants and big-box ... More
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Private labels, or "store brands," have long been associated with inexpensive name-brand knockoffs. "Private Label" offers brand managers ways to view private labels not as a ... More
Hardcover
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Discover the forces driving the decisions of today's most sought after consumers According to recent statistics, members of Generation Y shop 25 percent to 40 percent more ... More
Paperback
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A virtual catalog of ideas for inspired retail design The retail industry is one of the most competitive and, as a result, challenging arenas for graphic designers. The ... More
Hardcover
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Hardcover
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Provides the nuts-and-bolts material to begin designing a retail or mixed-use facility. * Features project photographs, diagrams and floor plans, and sections and details. * ... More
Hardcover
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Food retailing in Europe over the past couple of decades has witnessed the rise of giant corporations controlling large proportions of domestic sales. Four academics, working ... More
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