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The Strategy and Tactics of Pricing : A Guide to Growing More Profitably by Thomas T. Nagle, John Hogan
Hardcover - Revised Edition
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- List price: $91.50Online price: $73.20Member price: $65.88(Save 28%)Limited Time Offer! Everyone receives the Member Price on books.
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2.
Pain Killer Marketing : How to Turn Customer Pain into Market Gain by Henry DeVries, Chris Stiehl
Hardcover
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Both business and customers feel pain when standards are not met. To kill this pain, a business must do more than conduct market research, it must know what to do with this ... More
- List price: $24.95Online price: $23.70Member price: $21.33(Save 14%)Limited Time Offer! Everyone receives the Member Price on books.
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3.
Power Up Your Profits 2e by Waugh
Hardcover - REV
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Waugh, a marketing and sales consultant to the accounting industry, outlines principles and strategies to help practicing accountants develop a stronger marketing and sales ... More
- List price: $44.95Online price: $42.70Member price: $38.43(Save 14%)Limited Time Offer! Everyone receives the Member Price on books.
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4.
101 Marketing Strategies for Accounting, Law, Consulting and Professional Service Firms by Troy Waugh
Hardcover
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In 101 Marketing Strategies for Accounting, Law, Consulting, and Professional Services Firms, Troy Waugh covers the same successful selling process taught at The Rainmaker ... More
- Online price: $37.95Member price: $34.15(Save 10%)Limited Time Offer! Everyone receives the Member Price on books.
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5.
Creating Customer Value Through Strategic Marketing Planning by Edwin Nijssen, E. J. Nijssen, Ruud T. Frambach
Hardcover
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Creating and delivering superior customer value is essential for organizations operating in today's competitive environment. This applies to virtually any kind of organization. ... More
- Online price: $115.00Member price: $103.50(Save 10%)Limited Time Offer! Everyone receives the Member Price on books.
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6.
The Entrepreneur's Guide to Marketing (The Entrepreneur's Guide Series) by Robert F. Everett
Hardcover
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Marketing often scares entrepreneurs. They've sweat buckets coming up with a valuable product or service, and now they have to sell it? Won't it sell itself? No. But, as ... More
- Online price: $39.95Member price: $31.96(Save 20%)Limited Time Offer! Everyone receives the Member Price on books.
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7.
How to Develop a Strategic Marketing Plan a Step by Step Guide by Norton Paley
Hardcover
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"...provides planning forms & checklists, actual case histories & extensive supporting text on how to identify business-building opportunities & translate them into strategies ... More
- Online price: $73.95Member price: $59.16(Save 20%)Limited Time Offer! Everyone receives the Member Price on books.
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8.
Information-Driven Marketing Decisions by A. Coskun Samli
Hardcover
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How to generate information from data and convert it to useful knowledge as the basis for successful marketing decision making. More
- Online price: $110.95Member price: $99.85(Save 10%)Limited Time Offer! Everyone receives the Member Price on books.
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9.
Interface Marketing & Stratergy Vol 4 by Day G. Et Al, Robin Wensley (Editor) , Barton Weitz (Editor)
Hardcover
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- Online price: $81.50Member price: $65.20(Save 19%)Limited Time Offer! Everyone receives the Member Price on books.
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10.
Market-Driven Thinking : Achieving Contextual Intelligence by Arch G. Woodside
Textbook Hardcover - New Edition
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Market-Driven Thinking provides a useful mental model and tools for learning about how executives and customers think within marketplace contexts. When the need to learn about ... More
- List price: $67.95Online price: $64.18Member price: $57.76(Save 14%)Limited Time Offer! Everyone receives the Member Price on books.
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