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Cateora and Graham's International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant ... More
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""It is absolutely essential to be exposed to David C. Kortens work. . .on corporations and viable alternatives to corporate hegemony."" --Educate! Volume 2, Issue 3 *An ... More
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In Brazil as an Economic Superpower? international authorities focus on five key topics agribusiness, energy, trade, social investment, and multinational corporations. Their ... More
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International Business, 12/e is an authoritative and engaging voice on conducting business in international markets. Comparative environmental frameworks, theories and ... More
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Profit from the World’s Largest Untapped Market Africa’s MORE THAN 900 MILLION Consumers! “This book lays out a powerful portrait of the growing ... More
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Written by globally renowned scholars in the field of international business, International Business, Second Edition takes a truly global perspective that goes beyond the ... More
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This bestselling work is the definitive text on globalization. Peter Dicken provides a comprehensive, balanced yet critical account of globalization processes and their ... More
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Each running his own training company, Melkman and Trotman share with others in the field insights from their experience training multi-cultural groups in Europe, the Far East, ... More
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Strategies to Succeed in the Fastest-Growing City on Earth Aamir Rehman has produced a very perceptive and useful primer for doing business in the Gulf. I highly recommend it. ... More
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