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1.

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International Marketing by Philip R. Cateora, John Graham

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  • ISBN-13: 9780073380988
  • Sales Rank: 33,651
  • Pub. Date: November 2008

Cateora and Graham's International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant ...  More

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2.

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Building an Import/Export Business by Kenneth D. Weiss

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  • ISBN-13: 9780470120477
  • Sales Rank: 108,946
  • Pub. Date: December 2007

An entrepreneur and international trade consultant offers tips and instructions for every aspect of an import/export business—including government regulations, tax laws, ...  More

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Global Marketing by Warren J. Keegan, Mark Green

Textbook Paperback - New Edition

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  • ISBN-13: 9780131754348
  • Sales Rank: 119,636
  • Pub. Date: December 2007

KEY BENEFIT The new edition of the popular Global Marketing draws students into the excitement, challenges, and controversies of global marketing. The paperback, two-color ...  More

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The 86 Percent Solution : How to Succeed in the Biggest Market Opportunity of the Next 50 Years by Vijay Mahajan, Kamini Banga, Robert Gunther (With)

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  • ISBN-13: 9780131489073
  • Sales Rank: 369,506
  • Pub. Date: September 2005

"This book demonstrates that the dramatic differences of emerging markets create tremendous opportunities. The authors present powerful solutions for unlocking these ...  More

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5.

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International Marketing by Rakesh Mohan Joshi

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  • ISBN-13: 9780195671230
  • Pub. Date: May 2005

International Marketing is a comprehensive textbook specially designed to meet the requirements of MBA students specializing in marketing. Users will find this book highly ...  More

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6.

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Best Practices in International Marketing by Michael R. Czinkota, Ilkka A. Ronkainen

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  • ISBN-13: 9780030340369
  • Pub. Date: August 2001

  • List price: $95.95
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7.

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Distribution : Planning and Control--Managing in the Era of Supply Chain Management by David Frederick Ross

Textbook Hardcover - REV

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  • ISBN-13: 9781402076862
  • Pub. Date: March 2004

Distribution: Planning and Control, Second Edition provides academic, practitioner, and consulting audiences with a comprehensive text on the critical issues confronting ...  More

  • List price: $215.00
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8.

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Doing Business In Emerging Markets by S. Tamer Cavusgil, Milind R. Agarwal, S.Tamer Cavusgil

Hardcover

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  • ISBN-13: 9780761913740
  • Pub. Date: July 2002

For western business executives actively contemplating doing business in emerging markets, three authors with both academic and practical experience describe general aspects ...  More

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9.

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Doing Business in Emerging Markets : Entry and Negotiation Strategies by Pervez N. Ghauri, Milind R. Agarwal, S.Tamer Cavusgil

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  • ISBN-13: 9780761913757
  • Sales Rank: 278,208
  • Pub. Date: January 2002

There are a number of countries with considerable purchasing power equivalent to Western economies. Many "developing" countries in Central Europe, Asia, Latin America, and ...  More

  • Online price: $58.95
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10.

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Effective Marketing : Creating and Keeping Customers by William G. Zikmund, Michael d'Amico

Textbook Paperback - 3RD

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  • ISBN-13: 9780324063929
  • Pub. Date: March 2001

With consolidated coverage of the principles of marketing, Effective Marketing stands out for its ease of reading and useful presentation of the marketplace as a dynamic ...  More

  • List price: $168.95
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