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1.

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Retailing by Patrick M. Dunne, Robert F. Lusch, Patrick M. Dunne

Textbook Hardcover - Older Edition

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  • ISBN-13: 9780324201390
  • Pub. Date: March 2004

For this fifth edition of a text for undergraduates, Dunne (business, Texas Tech University) and Lusch (management, University of Arizona) have incorporated material on the ...  More

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2.

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Retailing by Patrick M. Dunne, Robert F. Lusch

Textbook Hardcover - New Edition

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  • ISBN-13: 9780324362794
  • Sales Rank: 401,689
  • Pub. Date: February 2007

For this fifth edition of a text for undergraduates, Dunne (business, Texas Tech University) and Lusch (management, University of Arizona) have incorporated material on the ...  More

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3.

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Retailing by Patrick M. Dunne, Robert F. Lusch, James R. Carver

Hardcover

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This item will be available on January 1, 2010.

  • ISBN-13: 9781439040812
  • Pub. Date: January 2010

For this fifth edition of a text for undergraduates, Dunne (business, Texas Tech University) and Lusch (management, University of Arizona) have incorporated material on the ...  More

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    4.

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    The Service-Dominant Logic of Marketing : Dialog, Debate, and Directions by Robert F. Lusch (Editor) , Stephen L. Vargo (Editor)

    Textbook Paperback - New Edition

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    • ISBN-13: 9780765614919
    • Sales Rank: 482,463
    • Pub. Date: February 2006

    • List price: $45.95
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    5.

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    Cases in Retailing by Robert F. F. Lusch, Patrick Dunne

    Textbook Paperback

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    • ISBN-13: 9780538847919
    • Pub. Date: September 1995

    A new copy is not available from Barnes & Noble.com at this time.

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      6.

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      Contemporary Issues in Marketing Channels by Robert F. Lusch (Editor) , Paul H. Zinszer (Editor)

      Hardcover

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      • ISBN-13: 9780931880001
      • Pub. Date: January 1979

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        7.

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          8.

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          Patronage Behavior and Retail Management by W. R. Darden (Editor) , Robert F. Lusch (Editor)

          Hardcover

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          • ISBN-13: 9780444007049
          • Pub. Date: January 1983

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            9.

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            Principles of Marketing by Robert F. Lusch, Virginia Lusch

            Hardcover

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            • ISBN-13: 9780534038977
            • Pub. Date: January 1987

            A new copy is not available from Barnes & Noble.com at this time.

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              10.

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