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Based on the single largest neuromarketing study ever conducted, Buyology reveals surprising truths about what attracts our attention and captures our dollars. Among the long- ... More
Hardcover
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In perhaps the most creative and authoritative book on sensory branding ever written, international business legend Martin Lindstrom reveals what the world's most successful ... More
MP3 Book
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Based on the single largest neuromarketing study ever conducted, Buyology reveals surprising truths about what attracts our attention and captures our dollars. Among the long- ... More
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Based on the single largest neuromarketing study ever conducted, Buyology reveals surprising truths about what attracts our attention and captures our dollars. Among the long- ... More
Paperback
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This item will be available on February 2, 2010.
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How much do we know about why we buy? What truly influences our decisions in today's message-cluttered world? An eye-grabbing advertisement, a catchy slogan, an infectious ... More
Paperback
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This item will be available on February 2, 2010.
Note: Save on Pre-Orders: We've added an extra 5% discount to thousands of pre-order titles online. Order today and take advantage of the savings! See Details
Now available in paperback, BRAND sense , the definitive book on sensory branding, shows how companies appeal to consumers' five senses. More
Hardcover - Revised ed.
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A unique exploration of children's relationships with consumer brands, this fully revised paperback edition of the bestseller is packed with previously unpublished data, ... More
eBook Learn more
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Based on the single largest neuromarketing study ever conducted, Buyology reveals surprising truths about what attracts our attention and captures our dollars. Among the long- ... More
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Paperback
This interactive business book on the marriage of e-tail and retail is updated weekly on its own Web site. Lindstrom gives fascinating insight into the development of clicks ... More
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