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1.
King of Madison Avenue : David Ogilvy and the Making of Modern Advertising by Kenneth Roman
Hardcover
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Famous for his colorful personality and formidable intellect, David Ogilvy left an indelible mark on the advertising world, transforming it into a dynamic industry full of ... More
- List price: $27.95Online price: $22.36Member price: $20.12(Save 28%)Limited Time Offer! Everyone receives the Member Price on books.
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2.
Writing That Works, 3e : How to Communicate Effectively in Business by Kenneth Roman, Joel Raphaelson, Joel Raphaelson
Paperback - Reprint
Usually ships within 24 hours
Writing That Works will show you how to inprove anything you write: Presentations that move ideas and action Memos and letters that get things done Plans and reports that ... More
- List price: $14.99Online price: $14.24Member price: $12.81(Save 14%)Limited Time Offer! Everyone receives the Member Price on books.
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3.
How to Advertise by Kenneth Roman, Jane Maas
Paperback - Third Edition
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A completely revised guide -- updated for the '90s -- to what works, what doesn't, and why. More
- List price: $15.95Online price: $15.15Member price: $13.63(Save 14%)Limited Time Offer! Everyone receives the Member Price on books.
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4.
Capitalism With a Comrades Face by Roman Frydman, Kenneth Murphy, Andrezej Rapaczynski, Roman Frydman (Editor) , Andrzej Rapaczynski (Editor)
Hardcover
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"Those looking for a sharper insight into what makes post-communist countries tick are well-served by this snappily-written examination of the central questions ... the ... More
- Online price: $49.95Member price: $44.95(Save 10%)Limited Time Offer! Everyone receives the Member Price on books.
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5.
Cognition of the Literary Work of Art by Roman Ingarden, Ruth A. Crowley (Translator) , Kenneth R. Olson (Translator)
Paperback - 1
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- Online price: $34.95Member price: $31.45(Save 10%)Limited Time Offer! Everyone receives the Member Price on books.
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6.
Educational Renaissance : Our Schools at the Turn of the 21st Century by Kenneth Roman, Margaret Gayle
Paperback - REPRINT
Finally in trade paperback, Educational Renaissance is a powerful and exhaustively researched study of the state of the American school system in the 1990s. Examining the ... More
7.
How to Advertise : A professional guide for the advertiser. What works, what doesn't, and why. by Kenneth Roman, Jane Maas
Paperback - REV
A completely revised guide -- updated for the '90s -- to what works, what doesn't, and why. More
8.
How to Advertise : Building Brands and Businesses in the New Marketing World by Kenneth Roman, Jane Maas, Jane Maas
Hardcover - REV
A completely revised guide -- updated for the '90s -- to what works, what doesn't, and why. More
9.
How to Advertise : Expanded, Updated, and Completely Revised for the 90's by Kenneth Roman, Jane Maas
Hardcover - 1st ed
With over 100,000 copies sold, this has been an industry guidebook for the last 15 years. Now the authors have reevaluated the industry and produced the most comprehensive ... More
10.
How to Advertise : Third Edition by Kenneth Roman, Jane Maas
Hardcover
A completely revised guide -- updated for the '90s -- to what works, what doesn't, and why. More
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