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1.
Positioning : The Battle for Your Mind by Al Ries, Jack Trout
Paperback
Usually ships within 24 hours
This business classic deals with the problems of communicating to a skeptical, media-blitzed public. More
- List price: $16.95Online price: $13.56Member price: $12.20(Save 28%)Limited Time Offer! Everyone receives the Member Price on books.
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2.
22 Immutable Laws of Marketing : Violate Them at Your Own Risk by Al Ries, Jack Trout, Jack Trout (With) , Jack Trout
Paperback
Usually ships within 24 hours
Two world-renowned marketing consultants and bestselling authors present the definitive rules of marketing. More
- List price: $15.99Online price: $12.79Member price: $11.51(Save 28%)Limited Time Offer! Everyone receives the Member Price on books.
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3.
Positioning : The Battle for Your Mind, 20th Anniversary Edition by Al Ries, Jack Trout
Hardcover - 20TH ANNIVERSARY
Usually ships within 24 hours
"...Ries and Trout taught me everything I know about branding, marketing, and product management. When I had the idea of creating a very large thematic community on the Web, ... More
- List price: $26.95Online price: $21.56Member price: $19.40(Save 28%)Limited Time Offer! Everyone receives the Member Price on books.
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4.
Differentiate or Die : Survival in Our Era of Killer Competition by Jack Trout, Steve Rivkin
Hardcover
Usually ships within 24 hours
Now that product differences are rapidly and easily copied, or are perceived to be minimal, differentiating a company s products and services from the competition has become ... More
- List price: $24.95Online price: $19.96Member price: $17.96(Save 28%)Limited Time Offer! Everyone receives the Member Price on books.
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5.
Marketing Warfare by Al Ries, Jack Trout
Hardcover - REV
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You've got your hands on one of the greatest marketing manuals ever writtenthe classic that defines the strategies, plans, and campaigns of today's marketing ... More
- List price: $26.95Online price: $21.56Member price: $19.40(Save 28%)Limited Time Offer! Everyone receives the Member Price on books.
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6.
The Power of Simplicity : A Management Guide to Cutting through the Nonsense and Doing Things Right by Jack Trout, Steve Rivkin (With)
Paperback
Usually ships within 24 hours
"Engaging... Trout practices what he preaches."Publishers Weekly "Compelling."Booklist It's high time for businesses to replace complexity with common ... More
- List price: $18.95Online price: $18.00Member price: $16.20(Save 14%)Limited Time Offer! Everyone receives the Member Price on books.
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7.
The 22 Immutable Laws of Marketing : Violate Them at Your Own Risk! by Al Ries, Jack Trout, Jack Prelutsky (Narrated by)
MP3 Book
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Abridged Learn more
Available for DownloadHow it works
The world-renowned marketing consultants and bestselling authors of Positioning, Marketing Warfare, and Bottom-Up Marketing offer a compendium of 22 innovative laws for ... More
8.
In Search of the Obvious : The Antidote for Today's Marketing Mess by Jack Trout
Hardcover
Usually ships within 24 hours
This is the first book that states the obvious: Marketing is a mess. Marketing guru Jack Trout intends to make a lot of people, who made the mess, very uncomfortable: ... More
- List price: $27.95Online price: $26.55Member price: $23.89(Save 14%)Limited Time Offer! Everyone receives the Member Price on books.
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9.
Differentiate or Die : Survival in Our Era of Killer Competition by Jack Trout, Patrick Cullen (Narrated by)
MP3 Book
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Unabridged Learn more
Available for DownloadHow it works
Now that product differences are rapidly and easily copied, or are perceived to be minimal, differentiating a company s products and services from the competition has become ... More
10.
Big Brands Big Trouble : Lessons Learned the Hard Way by Jack Trout
Hardcover
Usually ships within 24 hours
In today s supercompetitive marketplace, all it takes is one mistake to hand your business over to your competitors. And once it s gone, your chances of getting it back are ... More
- Online price: $39.95Member price: $35.95(Save 10%)Limited Time Offer! Everyone receives the Member Price on books.
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