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1.

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The Discipline of Market Leaders : Choose Your Customers, Narrow Your Focus, Dominate Your Market by Michael Treacy, Fred Wiersema

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  • ISBN-13: 9780201407198
  • Sales Rank: 43,674
  • Pub. Date: January 1997

The authors thesis is deceptively simple: that successful organizations the market leaders excel at delivering one type of value to their chosen customers. The key is focus. ...  More

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2.

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The Disney Way : Harnessing the Management Secrets of Disney in Your Company by Bill Capodagli, Fred Wiersema, Lynn Jackson, Lynn Jackson, Fred Wiersema (Foreword by)

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  • ISBN-13: 9780071379694
  • Sales Rank: 164,326
  • Pub. Date: August 2001

As we see it, the true secret of the Disney organization is a four-tiered philosophy that Walt Disney embraced 75 years ago: Dream, Believe, Dare, Do. It has been said that ...  More

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3.

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Discipline of Market Leaders (4 Cassettes) by Michael Treacy, Fred Wiersema

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  • ISBN-13: 9781559351645
  • Sales Rank: 400,353
  • Pub. Date: January 1995

This audio examines the implications of a value discipline from an operating standpoint, offering step-by-step guidance on choosing and implementing the right one. 4 cassettes.  More

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4.

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How to Build Customer Confidence by Fred Wiersema

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  • ISBN-13: 9780137071944
  • Sales Rank: 271,268
  • Pub. Date: November 2009

To earn and maintain your customers' confidence, you have to do more than deliver a satisfactory product or service on time. It takes a deep understanding of their needs and ...  More

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5.

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How to Design a Great Customer Experience by Fred Wiersema

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  • ISBN-13: 9780137060221
  • Sales Rank: 265,045
  • Pub. Date: October 2009

Business strategist and New York Times bestselling author Fred Wiersema presents his latest insights and advice on achieving customer intimacy in a series of new, practical, ...  More

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6.

See Inside!
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The New Market Leaders : Who's Winning and How in the Battle for Customers by Fred Wiersema

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  • ISBN-13: 9780743204668
  • Sales Rank: 337,007
  • Pub. Date: September 2002

In the decade since Fred Wiersema coauthored the #1 bestseller The Discipline of Market Leaders , a momentous shift has occured. We have entered an age of customer scarcity-- ...  More

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7.

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The New Market Leaders : Who's Winning and How in the Battle for Customers by Fred Wiersema

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  • ISBN-13: 9780743217415
  • Pub. Date: April 2002

In the decade since Fred Wiersema coauthored the #1 bestseller The Discipline of Market Leaders , a momentous shift has occured. We have entered an age of customer scarcity-- ...  More

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8.

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The New Market Leaders : Who's Winning and How in the Battle for Customers by Fred Wiersema, Fred Wiersema (Narrated by)

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  • ISBN-13: 9780743562133
  • Pub. Date: August 2006

In the decade since Fred Wiersema coauthored the #1 bestseller The Discipline of Market Leaders , a momentous shift has occured. We have entered an age of customer scarcity-- ...  More

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    9.

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    What's the Problem with Customers? by Fred Wiersema

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    • ISBN-13: 9780132138949
    • Sales Rank: 232,354
    • Pub. Date: October 2009

    Business strategist and New York Times bestselling author Fred Wiersema presents his latest insights and advice on achieving customer intimacy in a series of new, practical, ...  More

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    10.

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    Frontiers in Neutron Capture Therapy by M. Frederick Hawthorne, Kenneth Shelly, Richard J. Wiersema

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    • ISBN-13: 9780306464423
    • Pub. Date: January 2001

    Frontiers in Neutron Capture Therapy contains current research results originally presented at the Eighth International Symposium on Neutron Capture Therapy for Cancer in La ...  More

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