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The authors thesis is deceptively simple: that successful organizations the market leaders excel at delivering one type of value to their chosen customers. The key is focus. ... More
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As we see it, the true secret of the Disney organization is a four-tiered philosophy that Walt Disney embraced 75 years ago: Dream, Believe, Dare, Do. It has been said that ... More
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This audio examines the implications of a value discipline from an operating standpoint, offering step-by-step guidance on choosing and implementing the right one. 4 cassettes. More
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To earn and maintain your customers' confidence, you have to do more than deliver a satisfactory product or service on time. It takes a deep understanding of their needs and ... More
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Business strategist and New York Times bestselling author Fred Wiersema presents his latest insights and advice on achieving customer intimacy in a series of new, practical, ... More
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In the decade since Fred Wiersema coauthored the #1 bestseller The Discipline of Market Leaders , a momentous shift has occured. We have entered an age of customer scarcity-- ... More
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In the decade since Fred Wiersema coauthored the #1 bestseller The Discipline of Market Leaders , a momentous shift has occured. We have entered an age of customer scarcity-- ... More
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In the decade since Fred Wiersema coauthored the #1 bestseller The Discipline of Market Leaders , a momentous shift has occured. We have entered an age of customer scarcity-- ... More
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Business strategist and New York Times bestselling author Fred Wiersema presents his latest insights and advice on achieving customer intimacy in a series of new, practical, ... More
Hardcover
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Frontiers in Neutron Capture Therapy contains current research results originally presented at the Eighth International Symposium on Neutron Capture Therapy for Cancer in La ... More
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