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Brand Attachment : Construct, Consequences and Causes by C. Whan Park, Joseph Priester, Deborah J. Macinnis
Paperback
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- Online price: $50.00Member price: $45.00(Save 10%)Limited Time Offer! Everyone receives the Member Price on books.
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2.
Consumer Behavior by Wayne D. Hoyer, Deborah J. MacInnis
Hardcover - New Edition
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Ideal for marketing, psychology, or social sciences courses at the undergraduate or graduate level, CONSUMER BEHAVIOR combines a strong foundation in key concepts with a ... More
- Online price: $227.95Member price: $182.36(Save 19%)Limited Time Offer! Everyone receives the Member Price on books.
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3.
Consumer Behavior by Hoyer, Wayne D. / MacInnis, Deborah J. Hoyer, Wayne D. / MacInnis, Deborah J.
Textbook Hardcover - Older Edition
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Active field researchers and award-winning teachers Hoyer and MacInnis provide students with an accessible and topical introduction to consumer behavior. A broad conceptual ... More
- Online price: $154.95Member price: $123.96(Save 20%)Limited Time Offer! Everyone receives the Member Price on books.
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4.
Consumer Behavior by Wayne D. Hoyer, Wayne D. Hoyer, Deborah J. MacInnis
Textbook Hardcover - 4TH
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Active field researchers and award-winning teachers Hoyer and MacInnis provide students with an accessible and topical introduction to consumer behavior. A broad conceptual ... More
- Online price: $227.95Member price: $182.36(Save 19%)Limited Time Offer! Everyone receives the Member Price on books.
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5.
Handbook of Brand Relationships by Deborah J. MacInnis, C. Whan Park (Editor) , Joseph W. Priester (Editor)
Hardcover
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- Online price: $89.95Member price: $71.96(Save 20%)Limited Time Offer! Everyone receives the Member Price on books.
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6.
Understanding Hope and Its Implications for Consumer Behavior : I Hope, Therefore I Consume by Deborah J. Macinnis, Hae Eun Chun
Paperback
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A notable human capacity is the ability to look to the future and aspire to achieve desired states -- what we hope for instead of what we are and where we are. The marketplace ... More
- Online price: $75.00Member price: $67.50(Save 10%)Limited Time Offer! Everyone receives the Member Price on books.
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7.
Consumer Behavior by Hoyer, Wayne D. / MacInnis, Deborah J. Hoyer, Wayne D. / MacInnis, Deborah J.
Textbook Hardcover - Older Edition
Active field researchers and award-winning teachers Hoyer and MacInnis provide students with an accessible and topical introduction to consumer behavior. A broad conceptual ... More
8.
Consumer Behavior by Wayne D. Hoyer, Deborah J. MacInnis
Hardcover
Active field researchers and award-winning teachers Hoyer and MacInnis provide students with an accessible and topical introduction to consumer behavior. A broad conceptual ... More
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