| Introduction | |
| Chapter 1 | Introduction | 1 |
| So, Who Are You Guys? | 1 |
| The 4 Truths About Weddings You Won't Read in Etiquette Books | 2 |
| The Goal of this Book | 5 |
| Wow! There's No Advertising! | 5 |
| How Much Does the Average U.S. Wedding Cost? | 5 |
| The Five Fields' Commandments for Bridal Bargains | 8 |
| The Bridal Clock | 9 |
| What's New in This Edition? | 10 |
| Bridal Bargains Hall of Fame | 11 |
| Part I | Your Wedding | |
| Chapter 2 | Apparel for the Bride | 15 |
| The Olympics of Shopping | 15 |
| Hidden Costs Can Add Up | 17 |
| 6 Web Sites To Ease Gown Shopping | 19 |
| Games that Bridal Shops Play | 22 |
| Top 7 Best Excuses for Tag Ripping | 24 |
| Designer Trunk Shows: Tips & Traps | 28 |
| Why Ordering a Gown Takes So Long | 33 |
| 17 Step-by-Step Shopping Strategies | 35 |
| Good vs. Bad Gown Quality | 37 |
| Questions to Ask Before You Order the Gown | 40 |
| Special Warning: Use Your Credit Card! | 41 |
| 25 Money-Saving Secrets | 43 |
| Top 10 Bridal Advertisers | 44 |
| Real Wedding Tip: eBay Success Stories | 46 |
| No Frills Deals | 50 |
| The Myth of Italian Satin & 5 More Myths | 53 |
| Real Wedding Tip: Make you Own Headpiece | 54 |
| The Running of the Brides: Filene's Sale | 56 |
| "Over-Sizing" and 14 More Pitfalls | 59 |
| Bridal 911: What Happens if The Shop Disappears | 60 |
| Reviews of the Top 66 Bridal Designers | 72 |
| Chart: Designers Compared | 74 |
| Chart: Also Known As: Designer Aliases | 76 |
| Looking for a Large Size | 79 |
| Big Mark-Ups Ahead: Accessories & Extras | 92 |
| The Catalog Chase | 101 |
| Fake Vera's and Marshall Fields | 102 |
| Best Buy: Save 20% to 40% by mail | 104 |
| Best Buy: Discount Gown Web Sites | 107 |
| Best Buy: Bridal Outlets | 113 |
| Factory Stores New Twist on Outlets | 115 |
| Not Recommended: David's Bridal | 118 |
| Gown Preservation | 121 |
| Bridal Magazines: Friend or Foe? | 123 |
| Chapter 3 | Apparel for the Wedding Party | 125 |
| Bridesmaids' Gowns | 125 |
| Our Buying Strategy | 126 |
| 5 Shopping Strategies | 128 |
| Do it by Mail and 12 More Money-Savers | 128 |
| Chart: Bridesmaids Options | 132 |
| Square Peg, Round Hole and 7 More Pitfalls | 135 |
| Real Wedding Tip: Delivery, Sizing Problems | 137 |
| Reviews of 24 Maids Designers & Manufactures | 141 |
| "Made in America" Maids Dresses Disappearing | 142 |
| Are Gown Knock-Offs Legal? | 144 |
| Tuxedos: The Three Options | 152 |
| Grooms in Cyberspace | 154 |
| 5 Money-Saving Secrets | 155 |
| Tux Shopping Tips & Recommendations | 157 |
| Chapter 4 | Ceremony Sites | 159 |
| Religious vs. Civil Ceremonies | 160 |
| 7 Sources for Ceremony Sites & Officiants | 161 |
| Important Questions to Ask the Site Coordinator | 163 |
| Real Wedding Tip: Church Fees Can Add Up | 163 |
| Most/Least Popular Wedding Months by State | 164 |
| Why Civic Sites are Best Bargains | 166 |
| Chapter 5 | Wedding Flowers | 167 |
| Average Floral Costs | 168 |
| Florists Come in Three Flavors | 168 |
| Three Floral Web Sites for Advice, Bargains | 169 |
| Florist Shopping: 9 Steps Et 11 Questions to Ask | 171 |
| 22 Money-Savers | 174 |
| Table Centerpieces On the Cheap | 176 |
| Seven Floral Best Buys | 179 |
| Go European and 7 More Helpful Tips | 181 |
| The Mercedes Syndrome and 5 More Pitfalls | 183 |
| Real Wedding Tip: The Surprise Consulting Fee | 185 |
| Trends: Martha Et More | 186 |
| Spotlight on Roses: Types Et Colors | 188 |
| Best Buy: Buying Flowers at Wholesale on the 'Net | 189 |
| Best Buy: Craft Stores | 192 |
| Dictionary of Wedding Flowers | 194 |
| Chapter 6 | Invitations | 195 |
| Why Invitations Are Priced a La Carte | 195 |
| Where to Buy: Retail vs. Mail Order | 197 |
| 8 Cool Invitation Web Sites | 199 |
| 9 Steps in the Ordering Process | 201 |
| 5 Questions to Ask A Stationer | 203 |
| Real Wedding Tip: How Many Should You Invite? | 204 |
| Thermography and 11 More Money-Savers | 205 |
| Brazen Bridal Registries Et Five More Helpful Hints | 209 |
| The "Engraved Invitation" Myth | 211 |
| "Pet Postal Peeves" and 7 More Pitfalls | 211 |
| 11 of the Best Stationary Printers | 216 |
| Do It By Mail: 12 Invitation Catalogs | 220 |
| Chart: Mail Order Invites Compared | 222 |
| Best Buy: Wedding Invitation Kit CD-ROM | 225 |
| Best Buy: Online Invitation Discounters | 226 |
| Real Wedding Tip: Do-it-yourself Paper Supplies | 227 |
| Spotlight: Wedding Favors: 9 Ideas | 228 |
| Part II | Your Reception | |
| Chapter 7 | Reception Sites | 233 |
| The Big Trade-Off | 234 |
| Six Surprising Sources | 234 |
| Finding Sites on the Web | 236 |
| 11 Questions to Ask Any Site | 238 |
| Best Bargains: Biz Hotels, Civic Sites and More | 240 |
| Tent Rental 101 | 241 |
| The Marriage Mark-Up | 243 |
| Kickbacks and 6 More Pitfalls to Avoid | 245 |
| 6 Most Common Site Types: Good, Bad News | 249 |
| Real Wedding Tip: Catering Insider Dishes Dirt | 250 |
| Hotels: Never Pay the Rack Rate! | 252 |
| The Amazing Send-Off: Fireworks | 259 |
| Chapter 8 | Catering | 261 |
| The Big Bucks: Food, Beverages, Labor, Rentals | 261 |
| Real Wedding Tip: Open vs. Cash Bars | 263 |
| Average Catering Costs | 264 |
| The Two Types of Caterers | 265 |
| When To Book a Caterer | 266 |
| 18 Questions to Ask | 268 |
| The Dessert Reception Et 19 More Money-Savers | 270 |
| Plastic Plate Myth | 275 |
| Deals at Wholesale Clubs | 276 |
| Real Wedding Tip: Tips on Tipping | 278 |
| "Frozen Food" and 5 More Pitfalls | 279 |
| How to Feed 100 for $100 | 279 |
| Chapter 9 | Photography | 285 |
| What You're Buying: Candids, Albums, Portraits | 285 |
| What Are Exposures, Proofs, Prints? | 287 |
| Where NOT to Look For a Good Photographer | 288 |
| CyberPhotos | 289 |
| Proofless Studios Speed Album Deliveries | 290 |
| 35mm vs. Medium Format Cameras | 291 |
| Why Personality is Just As Important As Skill | 296 |
| 9 Shopping Strategies | 297 |
| Questions to Ask Any Wedding Photographer | 298 |
| 11 Money-Savers, including the Kodak Party Pak | 301 |
| Art Leather Albums: The Inside Story | 302 |
| Real Wedding Tip: Mail Order Albums | 307 |
| "Bait Et Switch" and 8 More Pitfalls | 310 |
| The Great Before or After Controversy | 310 |
| Odd Angles Et Blurred Shots: Latest Trends | 318 |
| Chapter 10 | Cakes | 319 |
| Average Total Costs | 320 |
| Nine Wedding Cake Trends | 321 |
| The Three Types of Bakeries | 322 |
| How Soon To Book the Baker? | 324 |
| Taste Tests and More Shopping Strategies | 324 |
| Five Questions to Ask | 325 |
| Cake Slight-Of-Hand & 9 More Bargains | 326 |
| Real Wedding Tip: That's Nuts! | 327 |
| The "Mystery White Icing" and 4 More Pitfalls | 328 |
| Disappearing Deposits | 330 |
| Chapter 11 | Wedding Videos | 331 |
| "In-Camera" vs Post-Editing | 332 |
| Average Costs | 332 |
| How to Find a Good Videographer | 333 |
| 5 Basics of a Good Wedding Video | 335 |
| Videos: Good, Bad, Ugly | 338 |
| 10 Questions to Ask | 340 |
| Ceremony Only Packages and 11 More Bargains | 342 |
| The Balkans of Bridal | 342 |
| The "Director's Disease" Pitfall | 346 |
| New trends: Webcasting, TV Themes, Retrospectives | 349 |
| Chapter 12 | Entertainment | 351 |
| Ceremony Music: Prelude, Processional/Recessional | 351 |
| Reception Music: Bands & DJ's | 352 |
| Nine Surprising Sources for Musicians | 353 |
| Finding a DJ on the 'Net | 355 |
| Step-by-Step Shopping Strategies | 356 |
| 11 Questions to Ask Musicians | 359 |
| Avoiding December and 8 More Money-Savers | 360 |
| Real Wedding Tip: Hiring Student Musicians | 362 |
| The "Yucky DJ Myth" | 363 |
| Canned vs. Fresh: Hire a Band or DJ? | 364 |
| Milli Vanilli Demo Tapes and 4 More Pitfalls | 366 |
| Agents: Helping Hand or Scum of the Earth? | 369 |
| Chapter 13 | Etcetera | 371 |
| Limousines | 371 |
| Shopping Strategies, Money-Savers | 373 |
| Rent a Cadillac and 9 other money-savers | 374 |
| Real Wedding Tip: Sleazy Limo Driver | 376 |
| Wedding Rings | 376 |
| Best Buy: Get Your Rings at a Discount | 380 |
| Dubious Items: Wedding Insurance, Name Change Kits | 381 |
| Royal Prestige Cookware Pitch Exposed | 382 |
| Bridal Shows: Highway to Bridal Hell? | 384 |
| Wedding Consultants | 386 |
| Question to Ask a Bridal Planner | 387 |
| Pitfalls to Avoid | 388 |
| Gift Registries | 390 |
| 16 Salt-N-Pepper Shakers and 3 More Pitfalls | 393 |
| 6 Money-Saving Tips | 394 |
| How to turn unwanted gifts into cash | 395 |
| Honeymoons | 395 |
| 15 Honeymoon Bargains | 396 |
| Chart: When is the Off Season? | 397 |
| Hurricane Proof Your Honeymoon | 399 |
| Chapter 14 | Canada | 403 |
| Bridal Gowns: Designer Reviews, Money-Savers | 403 |
| Invitations: Canadian Mail Order Catalogs | 408 |
| A Web Site for Canada Brides | 410 |
| Chapter 15 | Bridal 911: Last Minute Consumer Tips | 411 |
| Meet the Surrogate Bad Cop | 412 |
| The Final Checkup | 412 |
| Wedding Day Crises: How to Survive Them | 413 |
| Chapter 16 | Conclusion: What Does it All Mean? | 415 |
| Appendix | Setting a Budget | 416 |
| Appendix | Phone/Web Directory | 421 |
| Index | 428 |
| About the Authors | |