Susan Payton is a born entrepreneur. She started businesses selling shoes on eBay, designing gift baskets, and now is happily running Egg Marketing, a marketing and public relations company in Florida. Because the statistic of small businesses failing within a few years is so bleak, Susan spends the majority of her time giving small business owners advice that helps them make their businesses a success. In this book full of useful tips, she gives you some of the best kept secrets entrepreneurs should know.