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(Hardcover)
The Celebrity Experience combines the best practices of the business world with those of the celebrity world to create a practical and proactive guide for anyone who wants to bring their business’s internal and external customer service to the level of star treatment. Based on the unique ways celebrities are treated, the book shares techniques you can use to treat your customers to a red-carpet experience, guaranteeing repeat business and stellar word of mouth.
More Reviews and RecommendationsDonna Cutting speaks, consults, and writes on the topics of employee engagement and customer service. She spent almost two decades managing creative programs and leading employee morale initiatives in the healthcare field. A member of the National Speakers Association, she frequently delivers presentations to large corporate clients such as American Express Corporate Travel, GTE Federal Credit Union, the Society for Human Resource Management, and the American Hospital Association.
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May 14, 2008: I have been in the 'work a day' world in a supervisory capacity for more decades than I would like to admit, blithely thinking that 'we always provide great customer service', that is until I read the Celebrity Experience. Donna Cutting has brilliantly shown things that I have totally missed and she has done it in such a way that I have implemented several ideas readily. This book allows the reader to take their current company and without having a huge committee to come up with a strategy, begin implementing right away. I was also blown away with her recognition that our elders should be treated as celebrities. Here, Here. Thank you Donna.
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January 19, 2008: Just got this incredible book yesterday and being a small business owner, I have spent this Atlanta snow day to curl up with book and highlighter in hand. I knew it would be a great book but the amount of ideas and the way that Donna immediately gets you thinking of ideas to improve business and the customer experience is AMAZING. I actually had to stop on page 37 and email clients immediately to begin giving them a Red Carpet experience. It excites me to do what I do differently so that everyone is energized to go back and make a difference with their customers (eldercare residents.) The ripple effect of this book will be incredible. I will recommend this to many and purchase many more as gifts. Thank you for writing it. Jan Nelson, M.Ed., Owner, Courageous Aging.