Esquire: The Big Black Book by Esquire Magazine

From the Publisher

The editors of Esquire have created an all-new guide to living an extraordinary life. It's called The Big Black Book 2008, and it's filled with 200 pages of useful information on everything from how to treat a headache in Shanghai to wearing a tuxedo without looking like a waiter.

The Big Black Book is a style manual for successful men. It's about the clothes men wear, the places we travel to, the cars we drive, the objects we collect. But it's more than a mere showcase. The Big Black Book is intended to give you the context of great things - both the story of creation and how they fit into the broad spectrum of men's style.

The Big Black Book is also an authoritative, if occasionally wry, instruction manual. It's a guide to understanding the unnecessarily intimidating facets of modern style and dress (for example, how to clean leather; what to do about smelly shoes; the two-minute guide to matching patterns) and the rules of modern social behavior (the guide to office flirtation; the best weapons to giht bad breath; how to maintain your style when you're losing your hair).

As Esquire editor-in-chief David Granger puts it: "The Big Black Book aims to give its readers the knowledge, the backstories, and the wherewithal to make informed choices when making choices is a necessity."

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