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(Paperback)
Get hands-on and conceptual guidance for creating and adapting customer relationship management (CRM) solutions-direct from leading CRM consultants. This reference details design and coding practices that allow you to customize Microsoft Dynamics CRM 4.0 to meet specific business needs. Get expert insights on customization, integration, and extension; end-to-end solution designs from the product team; and numerous case studies that demonstrate how to customize Microsoft Dynamics CRM as a business solution. The book covers the three major deployment options available: on-premises, partner-hosted, and CRM Live.
Mike Snyder, Jim Steger, Brad Bosak, and Corey O'Brien work at Sonoma Partners, a leading Microsoft partner with extensive experience in CRM. Mike and Jim, the founders of Sonoma Partners, are authors of the popular Microsoft Press® book Working with Microsoft Dynamics CRM. Philip Richardson is a Senior Program Manager on the Microsoft Dynamics CRM team at Microsoft.