The Media Equation by Byron Reeves: Book Cover

    The Media Equation: How People Treat Computers, Television, and New Media Like Real People and Places by Byron Reeves, Clifford Nass, Clifford Nass, Clifford Nass

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    Synopsis

    Exploring the findings of recent research on how to humanize the technology of graphical user interfaces, this volume includes the authors' predictions for the future of design and policy in the technology of graphical user interfaces.

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