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Praise for The 12 factors of Business Success
"Kevin Hogan is a thinker-and a doer. He has a devoted following that lives by his wisdom. His latest book on achievement is not optional. If you are looking to climb the success ladder, Kevin Hogan's book will be there for you at every rung of the journey-to teach you, to support you, and to encourage you to achieve your dreams."
—Jeffrey Gitomer, author of The Little Red Book of Selling
"One of the most intelligent and genuinely thoughtful books written on the subject of success."
—Mark Joyner, futurist, and #1 bestselling author of Simpleology
"The authors' valuable insights on business success and leadership will help people in any walk of life take their performance to the next level. The 12 Factors of Business Success is an impressive, straightforward, no-nonsense road map to bring out the best in each one of us."
—Steven McWhorter, CEO, Securities America, Inc.
Kevin Hogan is a public speaker and corporate trainer on the subjects of influence, body language, emotional intelligence, communication, and motivation. He is also the author of The Science of Influence and Covert Persuasion, both from Wiley.
Dave Lakhani is an in-demand public speaker and corporate trainer on the topics of marketing, sales, persuasion, influence, rapid ideation, and business acceleration strategy. He is the President of Bold Approach, Inc., and author of Persuasion, The Power of an Hour, and Subliminal Persuasion, all from Wiley.
Mollie Marti is a corporate trainer and speaker in the areas of human performance, sales, leadership, communication, conflict resolution, and personal development. She also is an Adjunct Assistant Professor of Psychology at the University of Iowa and author of Selling. For more information, please visit www.molliemarti.com.
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September 06, 2008: Business books tend to talk a lot about theories, often not really tested, while very few approach the subject with a realistic, down to earth point of view.The book '12 Factors of Business Success' is real and transparent. The questions around the book many times confront general beliefs and bring to the surface doubts every entrepreneur asks himself in his path for improvement. The answers are not sugar coated and reflect the authors' point of view. The book is easy to read and very engaging. Highly Recommend!