Lemonade Stand Simple by Diane Helbig

From the Publisher

As a small business owner the growth of your business rests squarely on your shoulders. Like many business owners you may not be comfortable with selling. But it's tough to grow a business if you don't master the sales process. The good news is sales doesn't have to be complicated.

Finally, we've made the small business sales process Lemonade Stand Simple! This book is a no nonsense, easy to understand resource for everything sales - from defining the value of your product or service to successfully closing deals. You'll learn the Lemonade Stand Simple approach to:

Prospecting
Presenting
Networking
Handling Objections
Closing
Nurturing your client base
And much more

Why make selling complicated and confusing? After all, you knew just what to do as a kid. Lemonade Stand Simple gives you the tools you need to accelerate the growth of your small business.

Lemonade Stand Simple uses simple, easy to understand, down to earth language and examples to help dispel the myths many people believe about the sales process. It also includes sound direction for those who need to master sales. - Dr. Tony Alessandra, Hall-of-Fame Motivational Speaker and author of The Platinum Rule and Charisma books

Small business owners who don't learn to or are unprepared to sell or in for a rough road. If you want your business to grow, do yourself a favor and read this book. - Jeb Blount, CEO of SalesGravy.com and author of Power Principles and 7 Rules For Outselling TheRecession

Reading this book is like getting sales advice from a good friend - who also happens to be an expert sales coach! It's encouraging and easy to understand with plenty of examples to show you the way. If you're struggling with your sales, this may just be the pick-me-up you need. - Tina Lo Sasso, Managing Editor of SalesDog.com

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