International Management: Managing Across Borders and Cultures: Texts and Cases by Helen Deresky

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Textbook (Hardcover - New Edition)

  • 512pp
  • Sales Rank: 81,455

Textbook Information

  • ISBN-13: 9780136143260
  • Edition Description: New Edition
  • Edition Number: 6
  • Pub. Date: October 2007
  • Publisher: Prentice Hall

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Product Details

  • Pub. Date: October 2007
  • Publisher: Prentice Hall
  • Format: Textbook Hardcover, 512pp
  • Sales Rank: 81,455

Synopsis

Key Benefit: International Management, 6/e, explores the dynamic global environment of business management, by exploring political, legal, technological, competitive and cultural factors that shape corporations worldwide.
Key Topics: The author examines cross-cultural management, competitive strategy, and current trends in the global arena. 

Market: For undergraduate and graduate students majoring in international business or general management.

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