Product Details

Booknews

Provides a foundation for applying communication principles to intercultural interaction, using the history of intercultural contact to emphasize the layers of consciousness that shape beliefs of various peoples. Begins with a history of intercultural contact, then explores the evolution of the field of intercultural communication from its sociological roots to its founding by the anthropologist Edward T. Hall after WWII. Covers verbal and nonverbal communication, mass communication, assimilation, and the global village. Includes many case illustrations. The authors are affiliated with the University of New Mexico and the University of Miami. Annotation c. Book News, Inc., Portland, OR (booknews.com)