Guerrilla Teleselling: New Unconventional Weapons and Tactics to Sell When You Can't Be There in Person by Conrad Levinson, Orvel Ray Wilson, Mark S. A. Smith

From the Publisher

The first book to apply guerrilla sales and marketing tactics to the unique, high-pressure environment of electronic communications, this groundbreaking resource is packed with valuable tips, expert advice, and insider secrets on finding, closing, and increasing sales by phone and fax as well as via e-mail and the Internet.

"This book is absolutely loaded with insights and practical ideas you can use to increase your effectiveness in dealing with anyone in business on the telephone. These ideas should be read, taught, digested, and practiced every single day!" -Brian Tracy, author The Psychology of Achievement.

"Guerrilla Teleselling is FUNdamental reading for anyone or any company who does business by telephone! It covers all the basics and more. Whether you're a beginner or you've been in the business for years, if you can't find at least 12 great ideas in every chapter that will increase your performance, you're not reading! I am recommending it as a resource to all my clients." -Judy Lanier, author 50 Ways to Motivate & Inspire Your Call Center Teams Past National President, American Telemarketing Association.

"Guerrilla Teleselling is an excellent guide for anyone in sales, whether a rookie or a seasoned professional. . . . It entices the reader to break out of old ruts to become a more effective salesperson by using often surprising tactics that will keep the salesperson both challenged and successful." -Erik Lounsbury, Editor Telemarketing(r) & Call Center Solutions(TM).

Brian Tracy

This book is absolutely loaded with insights and practical ideas you can use to increase your effectiveness in dealing with anyone in business on the telephone. These ideas should be read, taught, digested, and practiced every single day!

Judy Lanier

Guerrilla Teleselling is FUNdamental reading for anyone or any company who does business by telephone! It covers all the basics and more. Whether you're a beginner or you've been in the business for years, if you can't find at least 12 great ideas in every chapter that will increase your performance, you're not reading! I am recommending it as a resource to all my clients.

Erik Lounsbury

Guerrilla Teleselling is an excellent guide for anyone in sales, whether a rookie or a seasoned professional. . . . It entices the reader to break out of old ruts to become a more effective salesperson by using often surprising tactics that will keep the salesperson both challenged and successful.

What People Are Saying

Lanier
"Guerilla Teleselling" is FUNdamental reading for anyone or any company who does business by telephone! It covers all the basics and more. Whether you're a beginner or you've been in the business for years, if you can't find at least 12 great ideas in every chapter that will increase your performance, you're not reading! I am recommending it as a resource to all my clients.

Lounsbury
"Guerilla Teleselling" is an excellent guide for anyone in sales, whether a rookie or a seasoned professional. . . . It entices the reader to break out of old ruts to become a more effective salesperson by using often surprising tactics that will keep the salesperson both challenged and successful.

Brian Tracy
This book is absolutely loaded with insights and practical ideas you can use to increase your effectiveness in dealing with anyone in business on the telephone. These ideas should be read, taught, digested, and practiced every single day!

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Product Details

• ISBN: 0471242799
  
• ISBN-13: 9780471242796
• Format: Paperback, 304pp
• Publisher: Wiley, John & Sons, Incorporated
• Pub. Date: August 1998
• Edition Number: 1
• Sales Rank: 355,705
• Series: When You Can't Be There in Person Series

• Table of Contents

Table of Contents