Guerrilla Marketing In 30 Days Workbook by Jay Conrad Levinson, Al Lautenslager

Synopsis

30 Days to Success

From the father of guerrilla marketing, Jay Conrad Levinson!

This powerful workbook walks you through the process of developing a high-impact, low-cost guerrilla marketing plan.

Thirty interactive exercises, designed to be used as a stand-alone tool or in conjunction with companion book Guerrilla Marketing in 30 Days, help you develop each aspect of your plan: online marketing, PR, buzz marketing, networking and more! Complete one exercise a day, and after 30 days, your marketing efforts will be ready to take off.

• Hands-on interactive guide creates a custom marketing plan.
• Exercises, tasks and fill-in-the-blanks write the plan for you.
• Step-by-step instructions help you implement guerilla tactics in your own business.

Put pencil to paper and in 30 days execute time-tested marketing techniques.

Biography

McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide