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This book is developed to provide students with everything they need to know to make the transition from design student to design professional. It provides step-by-step instruction for creating professional portfolios, both traditional and digital. Interviewing tips, sample resumes and cover letters, and action verb lists help students prepare for their job search. The second edition includes new sample portfolios, robust case studies, and updated information on digital portfolio trends and techniques. A companion website will feature additional examples and links to design resources.
Debbie Rose Myers, MFA, EdS, is an instructor of graphic design, advertising, and multimedia at the Art Institute of Fort Lauderdale in Florida.
The Portfolio Process - Start to Finish 2
Planning Your Portfolio 15
The Traditional Portfolio: The Resume, Cover Letter, and Business Card 30
The Traditional Portfolio: Design and Art Projects 52
The Digital Portfolio: CD-ROMs, DVDs, and Web Sites 72
The Digital Portfolio: Technical Elements 94
The Design Phase 109
Working with Type and Layout 126
Maneuvering around Your Site: Navigation 144
The Web-based Portfolio: Web Page Design 158
The Web-based Portfolio: Technical Elements 172
Multimedia and Your Interface 189
Designer Checklists 209
Taking Interviews and Presenting Your Portfolio 220
Glossary 240
Bibliography 252
Appendix Internet Resources 254
Index 257
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