The Franchise: Lebron James and the Remaking of the Cleveland Cavaliers by Terry Pluto, Brian Windhorst

"The land of guy other teams want": Getting The Guy     1
"Why would I want this team?": LeBron is born...and a franchise nearly dies     6
"When you trade for a star, there's a risk...": Shawn Kemp arrives     12
"He was that good": LeBron James on the rise     25
"They never would have been able to rebuild": Shedding Shawn Kemp     30
"None of us should worry about recruiting him": LeBron makes a splash     37
"The Chosen One": Courting LeBron     44
"It is going to come down to money": The {dollar}hoe deal     54
"I knew why we were doing it, but I still hated it": Hitting bottom     72
"That guy should be yours": The LeBron lottery     84
"He looks like an NBA player right now": Making the pick     95
"All he ever talked about was wanting to win": LeBron starts over     101
"You can trust me on that": A bad deal with Carlos Boozer     113
Bringing it to life: Dan Gilbert buys in     128
"You have to take the roast out of the oven": Dan Gilbert learns the hard way     141
"A chance to do something special": Danny Ferry to the rescue     156
"A penny saved is just a penny": Building around LeBron     173
Reasons to stick around: The clock starts ticking     185
"This is always evolving":Plowing through the playoffs     193
Getting there: The first trip to the finals     200
Acknowledgments     207