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(Hardcover)
What is it about McDonald's that has enabled it to produce more millionaires from within its ranks than any company in history?
What earns the undying respect and loyalty of its franchisees, vendors, and 47 million customers served daily, from Moscow to Evansville to Rio de Janeiro?
And how does it continue to expand its products, retool its image, and become more popular with each passing year?
Few authors are as qualified to answer those questions as company insider Paul Facella. Beginning behind the counter at age 16, Paul literally grew up at McDonald's. From counter, to grill, to Regional Vice President, he has, over the course of his distinguished 34-year career, developed an intimate knowledge of the fast-food giant's management practices and culture. He's also forged personal ties to its legendary leaders, including founder Ray Kroc and CEOs Fred Turner, Mike Quinlan, Jack Greenberg, former President Ed Rensi, and current CEO Jim Skinner.
Everything I Know Ab out Business I Learned at McDonald's delivers an up-close-and-personal look at a company where talent is cultivated and encouraged to thrive, from the individual restaurant to the corner office. With the help of in-depth interviews and “in their own words” commentaries from company executives, franchisees, and vendors, he explores McDonald's result-driven culture, and reveals the core principles, first laid down by founder Ray Kroc in 1955, that have successfully guided the company for more than five decades.
Finally, Paul distills all that knowledge and experience into powerful lessons on teamwork, leadership, integrity, communication, and relationship building that you'lluse to achieve stellar results in your company-whether your goal is to build an international business empire of your own, or just the best darned shop in town.
Paul Facella was Regional Vice President of the New York Region, a position he held for 11 years. As a pupil of the legendary leaders Ray Kroc and Fred Turner, Paul took their teachings to heart. Working as a team with his staff, operators and vendors, he applied these lessons to the New York Region, growing it to $600 million in revenues--a four-fold increase in profit and a 90% increase in store count, and one of the strongest performing regions in the country. Paul now operates a successful consulting firm in New York. Visit Paul at insidemanagement.com.
Adina Genn is an award-winning journalist who has written for The New York Times and Long Island Business News.
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July 21, 2009: This easy read delves into the culture of McDonald's, and offers deep insights into how such a results-driven company has become so wildly successful across the globe. I found the book and the company to be very inspiring, and plan to brings its growth strategies into my own business.
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November 27, 2008: Every day, McDonalds serves food to nearly 50 million people in 30,000 restaurants worldwide. It owns about half of the globally branded, fast food restaurants outside the U.S. In India, you can order a Maharaja Mac with two lamb patties. New Zealand?s Kiwi Burger has a slice of beef and a fried egg. In Uruguay, the egg on the McHuevo burger is poached. With annual sales at the typical outlet averaging more than $2 million, many franchisees have become millionaires. In fact, seven out of 10 current McDonald?s executives began as restaurant ?crewmembers? and built their careers through the chain. Ray Kroc, who made McDonald?s the world?s largest fast food company, once said he didn?t know what type of food it would be selling in the year 2000 (he died in 1984), but he was certain that it would be selling more of that food than anyone else. Author Paul Facella worked at McDonalds for 33 years. Albeit with the attitude of a fond insider, he details its history and philosophy, and the lessons he learned from the legendary Kroc. getAbstract relishes serving up this primer on McDonald?s ? and in some sense, America?s ? way of doing business.