Crush It!: Why NOW Is the Time to Cash In on Your Passion by Gary Vaynerchuk
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(Hardcover - Special Signed Edition)
- Pub. Date: October 2009
- Sales Rank: 1,879
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Product Details
- Pub. Date: October 2009
- Publisher: HarperStudio
- Format: Hardcover
- Sales Rank: 1,879
- ISBN-13: 9780061969140
- ISBN: 0061969141
- Edition Description: Special Signed Edition
Synopsis
Do you have a hobby you wish you could indulge in all day? An obsession that keeps you up at night? Now is the perfect time to take that passion and make a living doing what you love. In Crush It! Why NOW Is the Time to Cash In on Your Passion, Gary Vaynerchuk shows you how to use the power of the Internet to turn your real interests into real businesses. Gary spent years building his family business from a local wine shop into a national industry leader. Then one day he turned on a video camera, and by using the secrets revealed here, transformed his entire life and earning potential by building his personal brand. By the end of this book, readers will have learned how to harness the power of the Internet to make their entrepreneurial dreams come true. Step by step, Crush It! is the ultimate driver's manual for modern business.
Publishers Weekly
Yet another rallying cry to the banner of turning your passion into a career, from braggadocio-ridden entrepreneur Vaynerchuk. After taking over his father's local liquor store, Shopper's Discount Liquors, and building it from a $4 million business to a $50 million one, he created the wine-tasting blog Wine Library TV and discovered the power of the Internet for driving sales. This book shares his experience and step-by-step advice for using Twitter, Facebook, etc., and suggestions for monetizing an online persona, reiterating that the Internet makes it possible for anyone to make serious cash by turning what they love most into their personal brand. His enthusiasm is admirable and his advice solid, but there's nothing new here, and his unappealing swagger—repeated stories of how he “crushed it” and “dominated” grate particularly—gives his story more the tone of adolescent peacocking than of worthwhile and sober business advice. (Oct.)
More Reviews and RecommendationsBiography
GARY VAYNERCHUK is the Director of Operations at the Wine Library, located in Springfield, NJ. He has appeared on Late Night with Conan O'Brien and Ellen and has been featured in GQ, Men’s Health, and the New York Times. He was also the youngest retailer ever to receive Market Watch magazine’s prestigious Leader award in 2003, at age 28. He lives in New York City.
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Inspirational and Passionateby SBNY
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November 19, 2009: I read this book after having watched appoximately 700 or so episodes of Gary Vaynerchuk's video blog on Winelibrarytv.com. In every written word I can hear Gary's passionate voice I know so well from his blog. The book is motivational and instructional and shows how caring, hard work and passion can net you a fulfilling life in every way, not just monetarily. I thoroughly enjoyed this book and would recommend to anyone, not just people interested in wine or marketing a brand.
garyvee CRUSHED IT! With his Book!!!!by katieshea
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October 21, 2009: garyvee,
I finished reading your book. Quick read, easy to understand and apply. Great job!!!I recommend this book to all people in business or going into business. I also think its an essential book that should be used in a College Marketing Course on the "must read list".Thanks Gary for sharing your expertise and your enthusiasm! :)
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