Color - Messages & Meanings by Leatrice Eiseman: Book Cover

    Color - Messages & Meanings: A PANTONE Color Resource by Leatrice Eiseman

    BUY IT NEW

    • $39.99 List price
      $37.77 Online price
      $33.99 Member price
      (Save 15%)
      Limited Time Offer! Everyone receives the Member Price on books.
      See Details
      • skip to cart
    • Add To List uiAction=GetAllLists&page=List&pageType=list&ean=9780971401068&productCode=BK&maxCount=100&threshold=3

    GET FREE SHIPPING ON ORDERS OF $25 OR MORE

    DELIVERY & GIFT DETAILS:

    Usually ships within 24 hours

    Delivery Time and Shipping Rates

    Eligible for gift wrap & gift message.

    BUY IT USED

    7 copies from $24.52

    See All Available

    Pick Me Up

    Reserve it at BN.com & pick it up in 60 minutes at your local store.

    Enter a zip code

    Textbook (Paperback - New Edition)

    • 144pp
    • Sales Rank: 89,998

    Textbook Information

    • ISBN-13: 9780971401068
    • Edition Description: New Edition
    • Edition Number: 1
    • Pub. Date: November 2006
    • Publisher: GUILD, LLC

    Reader Rating: (1 ratings)

    See All Detailed Ratings

    Buy it Used: 7 copies from $24.52 See All Available

    Customers who bought this also bought

     
    • Overview
    • Editorial Reviews
    • Customer Reviews

    Product Details

    • Pub. Date: November 2006
    • Publisher: GUILD, LLC
    • Format: Textbook Paperback, 144pp
    • Sales Rank: 89,998

    Synopsis

    From the Author of the Bestselling PANTONEr Guide to Communicating with ColorFeatures up-to-date color combination guidelines

    Includes printing formulas for reproduction of 4-color process and the PANTONEr equivalents

    There is no one in the business world that doubts the impact of color. Those involved in marketing, design, advertising, and retail need to be as informed as possible about the usage of color as a means of instant communication in order to make appropriate color decisions.This guide explains the emotional response to color and covers the latest guidelines for effective color combinations including the integration of color trends. With up-to-date visuals and printing formulas to eliminate guess-work, this guide empowers and equips its users to make smart informed decisions.

    Customer Reviews

    • Reader Rating:
    • Ratings: 1Reviews: 1

    Color: Messages and Meanings: A Pantone Color Resourceby Anonymous

    Reader Rating:
    See Detailed Ratings

    April 24, 2008: This book is a handy guide to understanding the colors you need for evoking a particular feeling or communicating a message but it is not as good as Eiseman's first book of the same topic: Pantone Guide to Communicating with Color. That book is sheer genius. Good for non-designers, it's simple to understand and simple to implement.