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(Paperback)
This compendium of clothing advertisements brings back the most prevalent looks from the Swinging Sixties. The ubiquitous miniskirt is here in all its glory, along with mod fashions, Gidget/Beach Boys surfer looks, Correges space age clothing and such iconic items as the Rudi Gernreich topless bathing suit and Yves Saint-Laurent's Mondrian dress.
Jim Heimann is Executive Editor for TASCHEN America in Los Angeles and the author of numerous books on architecture, popular culture, and Hollywood history.
Laura Schooling is the Creative Services Manger of STYLE.COM and was the founding editor of Front Desk Los Angeles magazine. She has written about music, fashion, and art for Black Book, Time Out New York and Angeleno. Her fiction writing has been covered by SOMA and featured in Giant magazine.
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March 28, 2009: I absolutely love the 60s, and when I first came across this book, I was so excited to begin to read it. The only issue with this book is that it's not reading material per-se. However, it's completely filled with tons of sixties advertisements, so it's mostly coffee table reading, but it has different ads - from shampoo to sunglasses.
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February 15, 2008: This was a great book. easy reading and good quality. I loved to look back on a time when the whole world was experamenting with fashion, design, hair color, and makeup. It was a time when everything went. It was not just about pantyhose and womenswear either, it included all-american ads of mens and childrens products. I loved every page and every ad. wonderfully designed. A fantastic book overall.